Automate SEO Performance Reports from Google Analytics with AI

Automate your SEO analysis by sending Google Analytics data to an AI for insights, then save structured weekly performance reports directly to Baserow.

Workflow Overview

What is this?: This workflow automatically connects to your Google Analytics account on a weekly schedule. It pulls key performance data—including page engagement, search console metrics, and traffic by country—and then sends it to an AI for detailed analysis and comparison.
What problem does it solve?: Tired of spending hours sifting through Google Analytics dashboards trying to find actionable insights? This workflow eliminates tedious manual analysis by generating clear, comparative SEO reports for you, acting as your personal automated SEO expert.
What will you get?: You will receive a comprehensive weekly SEO performance report directly in your database, get five concrete, AI-generated suggestions to improve your website's SEO, and can effortlessly track your week-over-week performance with neatly organized results, saving you hours of manual work.

Apps Included

How to Use

Prerequisites

An active n8n instance.

A Google Analytics account with API access and a GA4 Property ID.

A Baserow account with an active API token.

An API key from an AI provider that is compatible with the OpenAI API standard, such as OpenRouter.ai.

Setup Steps

Create Your Baserow Table

First, log into your Baserow account and create a new table. The table must include the following text fields: 'Name', 'Country Views', 'Page Views', 'Search Report', and 'Blog'.

Configure Google Analytics Credentials

Add your Google Analytics (OAuth2) credentials in n8n. Then, in each of the Google Analytics nodes within the workflow, replace the placeholder with your specific GA4 Property ID.

Configure AI Provider Credentials

In the three 'HTTP Request' nodes, configure the 'Header Auth' credentials. Use 'Authorization' for the name and 'Bearer YOUR_API_KEY' for the value, replacing 'YOUR_API_KEY' with your key from the AI provider.

Configure Baserow Node

Add your Baserow API credentials. In the final 'Save A.I. output to Baserow' node, select your Database and the Table you created in the first step, then ensure the fields are mapped correctly.

Activate the Workflow

Save and activate the workflow. It is now set to run automatically every week. You can also trigger it manually using the 'Test workflow' button to get your first report immediately.

Pro Tips

Customize the prompt in the 'HTTP Request' nodes to ask the AI for different types of analysis, such as identifying content gaps or suggesting new blog post titles based on your top search queries.

For a more robust setup, consider adding an error-handling branch after the AI and Baserow nodes to notify you via email or Slack if any part of the process fails.

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Information

Published date8/11/2025
Last updated8/11/2025