Automate TikTok Influencer Discovery and AI-Powered Outreach

This workflow is an end-to-end influencer marketing engine. It automatically scrapes TikTok for relevant creators using Bright Data based on your keywords, then employs Claude AI to analyze and score each profile's brand fit. The best matches are then automatically contacted with a personalized email via Gmail, transforming your manual prospecting into a scalable, intelligent outreach pipeline.

Workflow Overview

What is this?: This workflow provides a complete, automated pipeline for influencer marketing on TikTok. It starts by scraping TikTok profiles based on your specified keywords using Bright Data, then leverages the analytical power of Claude AI to evaluate how well each influencer aligns with your brand. Finally, it stores all data in Google Sheets and sends a personalized outreach email through Gmail to the most relevant candidates.
What problem does it solve?: Tired of spending countless hours manually searching for TikTok influencers, vetting their profiles one by one, and then copying data into spreadsheets? This workflow eliminates that entire time-consuming and error-prone process, allowing you to scale your outreach efforts without scaling your team.
What will you get?: You will get a fully automated system that discovers and qualifies potential collaborators 24/7, leverages AI for unbiased and data-driven vetting to ensure high-quality matches, builds a clean, structured list of potential influencers directly in your Google Sheet, and automatically initiates contact to kickstart your campaign collaborations.

Apps Included

How to Use

Prerequisites

An active n8n instance (cloud or self-hosted).

A Bright Data account with an active API token and a configured TikTok dataset.

A Google account with access to Google Sheets and Gmail.

An Anthropic API key for accessing Claude models.

Setup Steps

Import the Workflow

Begin by importing the provided JSON file into your n8n canvas to load all the pre-configured nodes and connections.

Configure Bright Data API

Locate the two 'HTTP Request' nodes named 'Scrape Data from TikTok' and 'Extract Data'. In both nodes, update the header authorization with your 'Bearer YOUR_BRIGHTDATA_API_TOKEN' and set the correct 'dataset_id' in the query parameters.

Set up Google Sheets

Authenticate your Google account in both 'Google Sheets' nodes. In each node, select the correct Spreadsheet ID and Sheet Name where you want to store the raw and analyzed influencer data.

Connect Anthropic AI

Navigate to the 'Anthropic Chat Model' node and create or select your Anthropic API credential. You can also adjust the AI model used for the analysis (e.g., Claude 3 Sonnet).

Configure Gmail Outreach

Authorize your Gmail account in the 'Gmail' node. Customize the 'sendTo' email address, subject line, and body content to match your outreach strategy.

Activate and Test

Activate the workflow. Run a test by submitting the trigger form with a sample keyword and business details to ensure all services are connected and data flows correctly through each step.

Pro Tips

To improve match quality, refine the prompt in the 'Find the Collaborator' node with more specific negative keywords or stricter requirements for your industry.

Integrate this workflow with your CRM by adding a new node after the 'Filter' step to automatically create new leads in platforms like HubSpot or Salesforce.

Add an error handling branch using the 'Error Trigger' node to send a notification to Slack or Discord if any of the API calls (Bright Data, Anthropic) fail.

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Information

Published date10/13/2025
Last updated10/13/2025